2025 - Your Commission at Work

YOUR PROMOTIONS COMMITTEE AT WORK

Healthy Family Project / Mission for Nutrition At FNCE 2024, North Carolina Sweetpotatoes took center stage at the Healthy Family Project’s Fruit & Veggie Trivia Night, engaging 100+ registered dietitians through interactive games that showcased their nutrition and versatility. Beyond visibility, our sponsorship helped pledge $13,000+ to the Foundation for Fresh Produce, supporting fruit and vegetable access in schools. Through branding, engagement, and media coverage, we strengthened connections with key nutrition influencers and highlighted how cause-driven partnerships can raise awareness, drive impact, and keep sweetpotatoes at the heart of the nutrition conversation. Homemade Cooking Classes NCSC brought sweetpotatoes to life through online cooking classes with professional chefs, including Chef Nicco’s Sweetpotato Eggs Benny and Chef Christa Gonzalez’s Almond Chai Babka. Streamed live on HomemadeCooking.com, the 45-minute sessions let participants cook along and interact in real time. Over 1,500 attendees joined the February and April classes, and on-demand views have surpassed 3,800 , making these the top-performing legacy content for 2025. By combining expert instruction with hands-on engagement, the classes inspired consumers to test their culinary skills while highlighting sweetpotatoes’ versatility and appeal.

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