2024 Demand for Sweetpotatoes

air fryer

stews + soups

casserole

ENGAGE CONSUMERS ALL YEAR LONG WITH HEALTHY AND SUSTAINABLE MESSAGES puree + mash

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59% OF CONSUMERS CONSIDER SWEETPOTATOES TO BE HEALTHY

Sweetpotatoes have a health halo and consumers generally see them as a healthy food they enjoy purchasing and using fresh.

1 IN 3 CONSUMERS USE NUTRITIONAL INFO TO GUIDE THEIR PURCHASES

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ncsweetpotatoes.com